Tip 17 – Embrace “NO”

You must not be afraid to hear the answer “no”. IT’S GOING TO HAPPEN. A lot, if you sell for very long. It’s not personal, so don’t take it personally. Embrace it. Learn to appreciate it.

You see, as with Tip 16, the more times you ask, and even hear “no”, the more opportunities you have to hear a “yes”!

No’s can lead to yes’s.

Sometimes a no can uncover a problem, objection, or issue that can be resolved and lead to a yes.

Even with a definite no, if you’ve served your customer properly, you can take an opportunity to try and get referrals.

Always sell. Always ask the questions.

The no’s can’t hurt you if you don’t let them, but they can be a big help.


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